Prime Highlights
- UAE-born Allo Beirut makes historic comeback in Lebanon with its first store on Hamra Street in late October 2025.
- The three-level store is 675 sqm and has seating area for approximately 100 customers, in addition to grab-and-go facilities.
Key Facts
- Allo Beirut ventures into Lebanon as its fourth market following UAE, Saudi Arabia, and Bahrain.
- The growth is through a franchise alliance by Black Spoon Group with Fashmore Holding, and 3–5 additional stores are scheduled to be added in 2–3 years.
Key Background:
The UAE-based Lebanese street food restaurant chain brand Allo Beirut is going home as it is opening its first store in Beirut. The new outlet is scheduled to open later in October 2025 on Hamra Street, one of the trendiest and culturally rich areas of Beirut. It is a landmark for the brand, which opened for the first time in Dubai in 2018 and then successfully expanded its presence to Saudi Arabia and Bahrain subsequently.
Beirut outlet will span 675 square meters over three levels and seat some 100 diners. The space will host an open kitchen with specialized stations for manoushe, shawarma, and freshly squeezed juices, as well as a grab-and-go area conceived to fit Hamra’s fast-pace urban environment. The in-house design is particularly conceived to merge the dynamic spirit of Hamra with Allo Beirut’s evergreen nostalgic flavor, bringing a genuine yet contemporary dining experience.
Black Spoon Group CEO Charbel Mhanna defined the move as a “back to where it all started,” in reference to Hamra Street’s reputation as a commercial and cultural center most aligned with the brand’s character. Fashmore Holding Chairman Bassam Assaad underscored that this opening goes way beyond business but is more of a reunion of the brand to Lebanese roots.
In the coming times, the ballot cooperation aims to open three to five fresh Allo Beirut caffs in Lebanon within the coming two to three times. The move is part of the brand’s plans for indigenous expansion, solidifying its position as the go- to option for casual Lebanese dining. Hamra is n’t just a homecoming but also solidifies Allo Beirut’s place as one of the fleetly expanding eatery chains innovated on traditional Lebanese road food culture.
